For day two of my affiliate marketing case study, I am changing the standard wordpress theme once I created my platform to a premium theme and framework using the Genesis Framework. I am a huge fan of the Gensis framework because of the ease of use, the clean and professional designs and for the superpowered SEO benefits. In this quick video tutorial, I walk through how I change the standard theme that you get once you initially install WordPress and change it to the Genesis Framework and child theme.
For each of my websites I create, I use the Genesis framework with a Studiopress child theme. After using this theme and framework for many years, I have learned to familiarize myself around the different functions and can quickly get a platform up and running, but having the confidence in knowing that I am building my site on a solid foundation.
In this quick video tutorial, I will walk you through the steps on how to change your standard theme to a premium theme and if you choose to use a different theme, you can still follow along as the steps are basially the same for other themes. My next step after uploading the theme is to set up the platform with my go-to list of plugins and to change the design to match my brand’s colors, theme and functions that I want available for the site. I hope this helps and the next video tutorial will continue my journey towards building an affiliate marketing site from scratch.